Adam Allaway Named Program Director

The Rough Riders are excited to have Adam Allaway join as our Youth Program Director.

“Over the past two years, one of the questions I get the most from parents interested in our youth programs is if Adam Allaway will be back and involved, so there’s no question that we are ecstatic to have him back from the UK directing our youth programs,” said Assistant General Manger Tanner Sands. “With him overseeing these programs and teams, we are confident that every person involved will have a phenomenal experience.”

As Program Director, Allaway will lead the direction of programs from youth teams to camps and clinics, ensuring curriculum is up to standard and players are having a great experience.

Originally from Watford, England, Allaway is a UEFA qualified coach, which is just one level below the UEFA Pro license. His coaching experience includes Head Coach of the Leverstock Green Academy U16 team, UCFB Women’s Academy Coach and Head Coach of the Step 4 Club Men’s First Team.

Additionally, in 2019, he was with the Rough Riders as a coach for the Select team and a coach for the Summer Camps.

“I aim to return with the same passion, commitment but with added knowledge to further the amazing camps and programs the Rough Riders have established,” said Allaway. “My relationships with the club, parents and players from 2019 continues to positively highlight my growth as a coach and I can’t wait to continue and build new relations with everyone involved at the Rough Riders.”

Rough Rider’s youth programs are a great way for players of all ability levels to improve their skills while training with elite coaches. With a refined curriculum and games, players build their confidence and have fun with friends.

“I’m excited to work alongside additional English coaches, to meet the players and provide a fun environment for maximum development” said Allaway. “A great program session has three key aspects: intensity, relationships, and enjoyment. I plan to implement all three to ensure that all youth programs have players walking away with a smile on their face.”

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